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How to Create a Great Furniture Listing

🛋️ How to Create a Great Furniture Listing

Selling your furniture online is a great way to earn money, free up space, and extend the life of your items. But with so many listings out there, how do you make yours stand out?

In this guide, we’ll walk you through the key steps to create a high-converting furniture listing — one that attracts attention, builds trust, and sells quickly.


🧼 1. Clean and Prepare Your Furniture

First impressions matter. Before snapping any photos or writing descriptions:

  • Clean thoroughly — Dust, wipe, or polish surfaces to make them look new.
  • Fix small issues — Tighten screws, touch up scratches, or replace missing knobs.
  • Stage smartly — Remove clutter and place the furniture in a tidy, well-lit space.

📷 2. Take Great Photos

High-quality photos can make or break your listing. Follow these best practices:

  • Use natural light — Shoot during the day with sunlight coming from behind the camera.
  • Take multiple angles — Front, sides, close-ups of details or imperfections.
  • Include scale — Show the item in context (e.g., next to a table or wall).
  • Avoid filters — Keep colors true-to-life and realistic.

Bonus Tip: Include at least 4–6 photos to give buyers confidence.


📝 3. Write a Clear and Compelling Title

Your title should be informative and searchable. Include:

  • The type of item (e.g., “Sofa” or “Bookshelf”)
  • Brand or material (e.g., “IKEA,” “solid wood”)
  • Style or color (e.g., “modern,” “gray”)

Examples:

  • ✅ “Modern Gray 3-Seater Sofa from IKEA – Excellent Condition”
  • ✅ “Solid Oak Dining Table, Rustic Style, Seats 6”

🧾 4. Craft a Detailed Description

Be honest and informative. Cover:

  • Condition — New, like new, gently used, any damage?
  • Dimensions — Include height, width, depth in cm or inches.
  • Usage — Was it used daily, occasionally, in a smoke-free home?
  • Reason for selling — Optional, but adds authenticity.

Template:

This is a gently used [item name] in excellent condition. No visible scratches or stains. Originally purchased from [brand/store] for €[price].

Dimensions: HxWxD (cm)  
Used in a smoke-free, pet-free home.  
Selling because we’re redecorating.

💶 5. Set a Fair Price

Do your homework before pricing:

  • Check similar listings on platforms like LuxList, Facebook Marketplace, etc.
  • Consider the item’s age, condition, and brand.
  • Leave a little room for negotiation.

💡 Should You Include the Original Retail Price?

Yes — when done thoughtfully.

✅ Why You Should:

  • Highlight value — Helps buyers understand what they're saving.
  • Build trust — Adds transparency and credibility.
  • Justify your price — Especially for higher-quality items.

Examples:

  • “Bought new for €600 — lightly used, in excellent condition. Asking €180.”
  • “Originally €1,000 from Habitat. Priced to sell at €250.”
  • “Retail price: €450. Yours for €120 – a great deal!”

⚠️ When to Skip It:

  • If the item is heavily worn or outdated
  • If you’re unsure of the actual price (don’t guess)
  • If it makes your asking price look inflated

💬 Pro Tip: Always pair the original price with honest context about condition and age.


🛡️ 6. Build Buyer Trust

Buyers want to feel safe and confident. Help them by:

  • Verifying your profile on trusted platforms like LuxList.lu
  • Responding quickly to questions or offers
  • Being transparent about flaws, pickup, or payment options

📦 7. Make Pickup or Delivery Easy

Help close the sale by clarifying logistics:

  • Location — Mention general area or neighborhood
  • Pickup or delivery — Specify what's available
  • Assembly status — Note if it's disassembled or ready to move

Example:

“Pickup in Belair. Ground-floor access, no stairs. Can assist with loading.”


🚀 Ready to List?

By combining great photos, clear descriptions, and buyer trust, you’ll be well on your way to selling your furniture fast — and for the right price.

👉 Visit LuxList.lu and create your listing today. It only takes a few minutes to turn your unused furniture into cash!